You go in for an oil change and leave with other work performed on your car at a higher price than you anticipated spending. What happened? You were ascended. You came in…
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You’re Not Who You Think You Are
Marketing is about perceptions. It’s not about whether your product or service is better than the competition. It’s not about how many years’ experience you have. It’s all about perceptions. What your…
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The 7 Systems Every Business Needs
Systems are the foundation of freeing yourself from your business. When they work and you begin seeing yourself make money while not physically present it will become a happy addiction.
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Increase the Value of Your Business 10X
Have you thought about it? Your exit strategy to move on from your business? Are you going to walk away with a fistful of dollars or nothing to show for your blood,…
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4 Ways to Overcome Objections to a Sale
If you have your own business you’re a salesman. If you hate sales then go work for someone else. If that’s not an option, then accept the fact that you must sell…
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Are You the Least Risky Solution?
When choosing a product or service, many think that it’s the lowest price that wins. The reality is—the product or service that appears to be the least risky—is the one that wins.…
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Sabotage Yourself
Many business owners have no strategy in place to grow their business. What makes you different? Don’t think that just because you have a good business, people will automatically come to you.…
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Stop Hoarding Your Success
If you're in the funeral industry, especially if you're a minority owned independent firm, this is a call to action for you. If you want to stay in business, read this now.
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Forecasting Your Business Revenue
If you can identify trends in your business as well as your busy season your revenue can not only become more predictable but grow. Read how.
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Is Your Marketing Chain Broken?
All marketing starts a chain reaction that's supposed to lead to a sale. But if there are breaks in the chain you'll lose a customer. Understand the sales funnel and make sure…